How to Accelerate the Growth of your Instagram Account. Instagram can be a highly targeted, visual marketing tool for your brand, as well as a way to establish loyal followers that grow alongside your company. In fact, over 500 million people use Instagram every day, making it one of the most popular social media platforms.
However, just like any other social media platform, there are appropriate, inappropriate, and creative ways to use your Instagram presence. In this piece, we’ll show you how to build your Instagram followers and boost engagement over time—one that’s made up of actual fans, not inactive false followers.
If you are looking to grow on Instagram, be sure to follow these steps.
- Choose your niche:
A niche is a group of people who share common characteristics to whom you are going to offer your products and services. Moreover, Product marketing leads to organic growth on Instagram.
- Optimize your profile:
Make sure your profile picture, username, account name, description, link and contact are super optimized. Read our article on branding here.
- Find your competitors:
Make a list of all your competitors and start following them closely. That can help you see what strategies they are implementing that can work for you too.
- Use hashtags:
You may essentially establish a collection of your greatest material by using a dedicated, bespoke, or branded hashtag. After seeing your top posts, a potential follower will likely follow you if they found you through another highly targeted hashtag. Always use the correct hashtags. Make 3 groups of 30 separate hashtags. After creating your post, add those hashtags. For example:
- #agenciademarketingdigital
- #instagramforcompanies,
- #creationofcontent
- Create your calendar:
Create a calendar to publish every day for 90 days. Be consistent.
- Tell a story:
Storytelling has a great way of captivating the attention of your audience. Featured stories are excellent for tutorials, products or services, testimonials, work done, etc.
Have you been able to grow your Instagram account? If yes, kindly share with us the methods that you used. We would be expecting your feedback.
